Influencer Marketing Services

Would you like to get your company in front of 1 million web developers?

That's what Acquia achieved by working with OSTraining!

OSTraining worked with Acquia to create a video class that teaches web developers how to use Drupal 8. The videos were placed on YouTube and became enormously popular.

Not only did Acquia reach a huge audience, but the free training has been of great benefit to the Drupal community. Acquia was able to showcase their brand to an enormous group of Drupal web developers while it strengthened the community around their product. Click here to watch the Drupal 8 Training on YouTube.

Acquia


We can create a training video course designed to help your company market to, and influence, any specific group of web developers.
When you sponsor training videos, you:
Influencer Marketing
Attract potential customers with training for your product, or a product they love.
 
Place your brand in front of them.
 
Develop good-faith toward your company.
 
Influence them at an early stage: before users are set in their ways.

 

About Influencer Marketing

Influencer marketing is a type of marketing that focuses on using key leaders, such as well-known teachers, to place your brand's message in front your target market.

Rather than marketing directly to a large group of consumers, you work with influencers to get out the word for you. Influencer Marketing can deliver an ROI that is over 11 times greater than other forms of digital media.

About Sponsored Training

Sponsored Training consists of tutorial videos placed on YouTube with topics designed to attract your target audience. We can teach them how to use your products, or we can teach them how to use a popular platform or product. Sponsored training is a very effective form of influencer marketing.

By sponsoring videos and books, companies have their brand displayed to their target audience.

Sponsored Training for Web Developers

The Web Development market is worth over $20 billion a year. If your company sells to web developers, our training videos may be the best way to reach them.

If you have a specific topic in mind, we can work with you to design either a video class or book to teach what your customers want to learn.

The teacher-student relationship gives us a unique position from which to talk about your company, speak well of its services, and tell them how much we like your products.



Sponsored Training Case Studies

GoDaddy-Sponsored WordPress Beginner Tutorial Class - Published December 2016

GoDaddy

The 40 videos of the GoDaddy-sponsored WordPress training are the most comprehensive and up-to-date free WordPress training videos available on the web. For GoDaddy it is a means of positioning their company and services to thousands of beginner WordPress developers. The training teaches how to install and host WordPress at GoDaddy exclusively.

Nexcess-Sponsored Magento Beginner Training - Published February 2017

Nexcess Hosting

The 30 new videos of the Beginner Magento tutorial will guide starting web developers on the path to becoming proficient Magento users. This is the most complete, and up-to-date Magento training on the web. Each training video features a sponsor-cover information page, where we thank Nexcess for being the official sponsor and for making this resource available on YouTube. In this training course, we use Nexcess exclusively to teach how to host a Magento site. 

Pantheon-Sponsored “Drupal 8 Explained” Book - Published in April 2017

Pantheon

Our “Drupal 7 Explained” book was downloaded thousands of times to become the best selling Drupal book. Intent on gaining a stronger foothold of the Drupal hosting market, Pantheon hosting is the only sponsor for our new “Drupal 8 Explained” book. The sponsorship means that we use Pantheon hosting as the sole alternative to teach the reader how to host a Drupal site. As part of the sponsorship, Pantheon also got hundreds of ebooks to use as lead generators.

InMotion Hosting-Sponsored Build Your First Drupal 8 Site Class - Published December 2015

InMotion Hosting

We worked with the InMotion Hosting team to create a Drupal class that would present their company to large numbers of starting Drupal web developers. The class was seen over 50k times during the first year and even a year later continues to get several thousand views per month. This training-marketing effort has helped build the InMotion brand in the Drupal hosting market. 

GlowHost-Sponsored Drupal 8 Site Building Class - Published June 2016

GlowHost

The Glowhost team wanted to gain market share among intermediate Drupal web developers and we created this class designed to help position their company with this market. The class showcases Glowhost's Drupal features designed for intermediate to advanced web developers. The class has been very popular and has been seen over 50k times during the last 7 months.

Other sponsorship opportunities available

Influencer Marketing html, css, javascript, php

HTML5, CSS3, PHP, or Javascript training are just a few of the sponsorship opportunities available that can reach a broad market of experienced web developers. Use our sponsored-training videos to position your company at the same time you provide a valuable service to the web development community.

Are you interested in reaching a very specific market? We will create a training video course designed to reach them.