Would you like to get your company in front of 1 million web developers?
That's what Acquia achieved by working with OSTraining!
OSTraining worked with Acquia to create a video class that teaches web developers how to use Drupal 8. The videos were placed on YouTube and became enormously popular.
Not only did Acquia reach a huge audience, but the free training has been of great benefit to the Drupal community. Acquia was able to showcase their brand to an enormous group of Drupal web developers while it strengthened the community around their product. Click here to watch the Drupal 8 Training on YouTube.
We can create a training video course designed to help your company market to, and influence, any specific group of web developers.
When you sponsor training videos, you:
Attract potential customers with training for your product, or a product they love.
Place your brand in front of them.
Develop good-faith toward your company.
Influence them at an early stage: before users are set in their ways.
About Influencer Marketing
Influencer marketing is a type of marketing that focuses on using key leaders, such as well-known teachers, to place your brand's message in front your target market.
Rather than marketing directly to a large group of consumers, you work with influencers to get out the word for you. Influencer Marketing can deliver an ROI that is over 11 times greater than other forms of digital media.
About Sponsored Training
Sponsored Training consists of tutorial videos placed on YouTube with topics designed to attract your target audience. We can teach them how to use your products, or we can teach them how to use someone else's product. The objective is to get them to tune in to watch. Sponsored training is a very effective form of influencer marketing.
Companies sponsor OSTraining videos so that through our videos, they can reach their target audience. By sponsoring videos and books, companies have their brand displayed to their target audience.
Sponsored Training for Web Developers
The Web Development market is worth over $20 billion a year. If your company sells to web developers, our training videos may be the best way to reach them.
If you have a specific topic in mind, we can work together to design either a video class or book to teach what your customers want to learn.
The teacher-student relationship gives us a unique position from which to sell and build your company. As we teach them, we are able to position your company, speak well of its services, and tell them how much we like your products.
Sponsored Training Case Studies
GoDaddy-Sponsored WordPress Training - Published December 2016
The GoDaddy-sponsored WordPress training is the most comprehensive and up-to-date free WordPress training available on the web. For GoDaddy it is a means of positioning their company and services to thousands of beginner WordPress developers. The training teaches how to install and host WordPress at GoDaddy exclusively.
Nexcess-Sponsored Magento Training - Coming January 2017
The 39 new videos of the Magento course will guide starting web developers on the path to becoming proficient Magento users. This is the most complete, and up-to-date Magento training on the web. Each training video features a sponsor-cover information page, where we thank Nexcess for being the official sponsor and for making this resource available on YouTube. In this training course, we use Nexcess exclusively to teach how to host a Magento site.
Pantheon-Sponsored “Drupal 8 Explained” Book - Coming January 2017
Our “Drupal 7 Explained” book was downloaded thousands of times to become the best selling Drupal book. Intent on gaining a stronger foothold of the Drupal hosting market, Pantheon hosting will be the only sponsor for our new “Drupal 8 Explained” book. The sponsorship means that we will use Pantheon hosting as the sole alternative to teach the reader how to host a Drupal site. As part of the sponsorship, Pantheon also gets hundreds of ebooks to give away.
Other sponsorship opportunities available
Are you interested in reaching a very specific market? We will create a training video course designed to reach them.