Today is a happy day for me. OSTraining is going back to its roots.
Back in early 2007, my full-time job was doing SEO for websites. As a sideline, I wrote a Joomla SEO Book. It was just a short PDF, but it was a step into training. The book proved popular and later that year I added videos and a support forum.
During the intervening 6 years, we slowly expanded our focus to include the whole of Joomla, and then Drupal, WordPress and Coding.
Today, I'm delighted to say that we're going back to our roots and adding several new SEO classes to OSTraining. We're also offering SEO and marketing support in our forum.
Today we launch with two classes. Over the next three weeks, we're adding three more classes.
There's also a new area of the support forum for all your SEO and Marketing questions.
Here's an overview of the live and upcoming classes. All in all, it will be over 70 SEO and marketing videos, with more to come.
Live: An Introduction to SEO
An Introduction to SEO will help you with the basics of getting your site ready for Google and other search engines. We introduce you to ranking factors, keyword research and both on-site and off-site optimization.
Live: WordPress SEO
WordPress SEO gets really specific with optimization for your WordPress sites. We cover the Yoast and All-in-One SEO plugins in depth, showing how they can help you optimize your metadata, URLs, RSS feeds, internal links and more.
Coming in 1 Week: Content Marketing
In this class, Dan Maynard covers the basics of content marketing. From copywriting to storytelling, Dan talks about what it takes to make sure you have content that is worthy to be found.
Coming in 2 weeks: Conversion Optimization
This class helps you sell more to your visitors. We start by helping you idenify and understand your potential customer. We then show you how to use bonuses, guarantees, discounts and other techniques to convert more visitors to customers.
Coming in 3 weeks: YouTube Optimization
YouTube is enormous traffic machine. In this class, Dan takes your SEO knowledge and shows how to adapt it to YouTube. How does YouTube optimization differ from regular SEO and how you can drive more traffic to your videos? Find out in this class.
A special 30% SEO discount
Until Friday only, use the coupon "backtomyroots" for a 30% discount on OSTraining membership.
Going back to my roots
In addition to being a website geek, I love soul music and today seems like a good day to share a classic song. Richie Havens became a star at Woodstock but he released this over a decade later: